B2B lead generation is a method B2B marketers use to drive prospective customers to your organization organically or by paid sources. This consists of various inbound marketing tactics that build visibility, awareness, and interest from prospects within a specific target audience.
How To Convert Online Content Into Leads?
Know Your Target Customer
What are their needs and wants? What are their pain points? Once you have a good understanding of your target customer, you can begin to create content that speaks to them directly.
Know Your Target Customer
What are their needs and wants? What are their pain points? Once you have a good understanding of your target customer, you can begin to create content that speaks to them directly.
Use Multiple Channels
Don’t just stick to one channel when it comes to lead generation. You should be using a variety of channels in order to reach the widest audience possible. This could include everything from paid advertising to email marketing to social media outreach.
Use Multiple Channels
Don’t just stick to one channel when it comes to lead generation. You should be using a variety of channels in order to reach the widest audience possible. This could include everything from paid advertising to email marketing to social media outreach.
Make It East for People to Convert
This means having a clear call-to-action (CTA) and providing all the information they need in order to make a purchase. If your CTA is unclear or your website is difficult to navigate, you’re likely to lose potential customers.
Make It East for People to Convert
This means having a clear call-to-action (CTA) and providing all the information they need in order to make a purchase. If your CTA is unclear or your website is difficult to navigate, you’re likely to lose potential customers.
Analyze and Test Regularly
It’s important to analyze and test your lead generation efforts on a regular basis. What’s working and what’s not? Which channels are generating the most leads? By constantly testing and tweaking your strategy, you can optimize your lead generation efforts for maximum results.
Analyze and Test Regularly
It’s important to analyze and test your lead generation efforts on a regular basis. What’s working and what’s not? Which channels are generating the most leads? By constantly testing and tweaking your strategy, you can optimize your lead generation efforts for maximum results.
Years of Energy Experience
Energy Service
Companies Served
Generated
What Sets BIG Impact Apart
From Other Marketing Agencies?
Industry knowledge
BIG Impact only serves one industry, Energy. Our team of digital marketing professionals have years of experience in all areas of the energy sector, such as: Oil & Gas, CleanTech, Renewables, Power Generation and much more. This knowledge will save time & money for your company, there will be no learning curve to understand the industry.
Industry knowledge
BIG Impact only serves one industry, Energy. Our team of digital marketing professionals have years of experience in all areas of the energy sector, such as: Oil & Gas, CleanTech, Renewables, Power Generation and much more. This knowledge will save time & money for your company, there will be no learning curve to understand the industry.
Get in Touch!Team
By entrusting your digital marketing to an agency, you are gaining access to a team of professionals who are devoted to delivering the highest quality results. At an agency like BIG Impact, each of our Internet Marketing Specialists has a different background from strategy, graphic design, social media to content writing and when you are a client, you are able to leverage all the knowledge and have a well-rounded experience.
Team
By entrusting your digital marketing to an agency, you are gaining access to a team of professionals who are devoted to delivering the highest quality results. At an agency like BIG Impact, each of our Internet Marketing Specialists has a different background from strategy, graphic design, social media to content writing and when you are a client, you are able to leverage all the knowledge and have a well-rounded experience.
Get in Touch!Consistency
Consistency is key and you can depend on our team to follow through so that your online presence is not neglected due to your busy schedule. If you’re on the road, or in back-to-back meetings, you can rest assured that LinkedIn posts and website updates will still be made and your content will not become stagnant.
Consistency
Consistency is key and you can depend on our team to follow through so that your online presence is not neglected due to your busy schedule. If you’re on the road, or in back-to-back meetings, you can rest assured that LinkedIn posts and website updates will still be made and your content will not become stagnant.
Get in Touch!Expertise
You are an expert in your field and we are experts in ours. Hiring highly qualified marketers is hiring the knowledge to make your online presence and marketing strategy better. We know how to spend your marketing funds wisely, we know what words to use to gain attention and we know how to make sure nothing on your site is broken.
Expertise
You are an expert in your field and we are experts in ours. Hiring highly qualified marketers is hiring the knowledge to make your online presence and marketing strategy better. We know how to spend your marketing funds wisely, we know what words to use to gain attention and we know how to make sure nothing on your site is broken.
Get in Touch!Exclusivity
When you become part of our client family, we ensure that your loyalty is returned with the same tenfold— meaning one-of-a-kind services catered to just you. No more worrying about us signing deals with competitors, what's yours truly stays yours!
Exclusivity
When you become part of our client family, we ensure that your loyalty is returned with the same tenfold— meaning one-of-a-kind services catered to just you. No more worrying about us signing deals with competitors, what's yours truly stays yours!
Get in Touch!Personalized Attention
Take advantage of personalized attention from your business growth partner who specializes in digital marketing. Unlock the hidden potential to skyrocket your success - with a Strategic Partner!
Personalized Attention
Take advantage of personalized attention from your business growth partner who specializes in digital marketing. Unlock the hidden potential to skyrocket your success - with a Strategic Partner!
Get in Touch!Measurement
Partnering with BIG Impact, you will be able to see how your channels and website are growing based on Google Analytics, social media engagement, digital marketing metrics and email marketing insights. It’s important to analyze how your company is presented and the reaction to that presentation, but it’s the agency that you hire that will be able to take those numbers and create a program based on what you need.
Measurement
Partnering with BIG Impact, you will be able to see how your channels and website are growing based on Google Analytics, social media engagement, digital marketing metrics and email marketing insights. It’s important to analyze how your company is presented and the reaction to that presentation, but it’s the agency that you hire that will be able to take those numbers and create a program based on what you need.
Get in Touch!Transparency
Get the most out of your marketing and advertising budget with BIG Impact Marketing– get total transparency on where your dollars are going.
Transparency
Get the most out of your marketing and advertising budget with BIG Impact Marketing– get total transparency on where your dollars are going.
Get in Touch!Monthly Marketing Program
We offer a monthly subscription marketing program that functions just like any of the monthly subscriptions you use on a daily basis, but instead of a streaming service like Netflix or Spotify, you get an entire marketing agency at your disposal. We create a plan and working structure based on your growth plans. As part of your monthly package, you get access to our entire team. This includes strategists, copywriters, web developers, graphic designers, social media experts, and videographers etc.
Monthly Marketing Program
We offer a monthly subscription marketing program that functions just like any of the monthly subscriptions you use on a daily basis, but instead of a streaming service like Netflix or Spotify, you get an entire marketing agency at your disposal. We create a plan and working structure based on your growth plans. As part of your monthly package, you get access to our entire team. This includes strategists, copywriters, web developers, graphic designers, social media experts, and videographers etc.
Get in Touch!See What Our Clients Are Saying
C&V Accommodations
5.0
“Working with BIG Impact has been a huge advantage for our company. We’ve grown our brand in the energy industry, but more importantly we’ve increased our marketing efforts with our new website, digital content, LinkedIn, publishing the content on EnergyNow and generating new sales opportunities”.
Global Raymac
5.0
"From Day 1, Dan King & his dedicated team have worked closely with our marketing & sales staff. We started with developing a detailed strategic plan and a comprehensive rebrand. Then BIG Impact completed all our new marketing collateral, company website and social media channels. Our experience with BIG Impact has been fantastic, we highly recommend working with them.”
Adrenaline Energy Services
5.0
“Since working with BIG Impact our sales leads have grown from 2% on average to over 25%. We are very happy with the results we are getting from BIG Impact Marketing.”
Predator Drilling
5.0
“BIG Impact has completely transformed our brand over the past few months. We are excited to move forward with Part 2 of the strategic marketing plan and continued growth.”
PumpWell
5.0
“BIG Impact Marketing has been a great partner to help develop & deliver our company content, such as: articles, videos, case studies and other digital information. Recently we completed our new strategic marketing plan with the help from BIG Impact. So far the results have been fantastic!”
Industrial Paramedic Services
5.0
“We have seen a significant increase in exposure & sales leads since marketing with BIG Impact Marketing. We love working with their team, they make it easy to share our company story & drive new leads to our sales team”.
Marketing Resources
